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Revenue Generation

  • Supply Chain Plan

    June 8th, 2020

    There are many businesses that have just tried to keep their head above water for the past few months with their supply chain plan.  Now is the time to get back in the game and reignite the growth engines.  What needs to be communicated, and agreed to, with your partners – up and down the...

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  • Case Study: Agile Marketing Communications

    April 20th, 2020

    Unlike most highly visible touchpoints that take weeks to plan, produce, and deploy, this commercial needed to be created and implemented within a week. To make this happen, Endeavor facilitated an agile, teamwork-centered approach in collaboration with Northstar's marketing leadership.  

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  • The Power of Consumer Insight During a Time of Crisis

    April 8th, 2020

    As we are all learning to navigate this new normal, many leaders and marketers are faced with the uncertainty of what customers and want and need – there’s a lot of power in consumer insights during a crisis. The good news is that consumers are continuing to engage in online research, and...

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  • Crisis Communications Tips for Leaders

    April 8th, 2020

    During crisis communications, many businesses are unsure how to best communicate with customers, and what they should say.  Here are our top recommendations for how to successfully engage your customers during this time of uncertainty.

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  • Product Development Portfolio Optimization

    August 13th, 2018

    Are your R&D investments increasing along with the increased activity in the oilfield?  Are you interested in improving your return in R&D investments?  We can help institute a customized product development portfolio optimization strategy for your organization.

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  • Oil and Gas Challenges: Is It Time to Change?

    July 29th, 2018

    Facing oil and gas challenges requires innovation, technologies and new collaborative approaches.

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  • Lean Six Sigma: Where does it fit within Operational Excellence?

    July 3rd, 2018

    LSS vs OE: Same Tools, Different Names? There seems to be a lot of noise and general misconceptions about Lean Six Sigma (LSS) and Operational Excellence (OE). Are they different terms for the same thing? Are they just different approaches to the same end goal? If they are different, which one is...

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  • The Struggle to Demonstrate Marketing ROI

    May 7th, 2018

    For any investment an organization makes, leaders want to see a return. Yet even as marketing and technology evolve and become more robust and sophisticated, many marketing leaders still struggle to demonstrate marketing ROI. Many marketing professionals argue that it is difficult if not...

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  • Keys to Brand Architecture

    May 1st, 2017

    Getting Simplified with Brand Architecture Maintaining a portfolio of brands is one of the toughest things for a marketing group – managing diverse styles, colors that don’t match, and graphics that don’t even make sense internally. If you were a family and drove up to the curb, there’d...

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