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Building a Solid Business Case for Service Line Optimization

Service line optimization is a growing  need  among  most  integrated  delivery   systems.    As  mergers  and  acquisitions  continue,  fueled  by changes  to  our  US  healthcare   delivery  model,  strategic  planners  must  be  very  deliberate  about  which  data  to  gather  and  how.

Through  this  illustrative  case  study,  we  will  explore  how  to  effectively  integrate  the   components  together  as  part  of  the  same  stream  of  decision-­‐making.

You  will  see:

  • Patient  and  physician  “stories”  help  build  support  for  change
  • Demand  estimation  tools  are  sophisticated,  but  necessary
  • Multi-­‐million  dollar  decisions  require  some  investment  in  data
  • Buy-in throughout – process,insights, and actions is critical

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