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Healthcare Growth PlayBook - Strategic Marketing Planning Template

Absence of a strategic marketing plan practically guarantees problems, missteps and duplicate work. To respond to client needs, we developed our framework based on best practices.  Then we customized it for healthcare.

This strategic marketing planning template provides healthcare clients with key tools to design growth strategies.  You can repeat the strategic marketing planning process on your own for subsequent initiatives. In this paper we describe our customized strategic marketing planning framework, called a Growth Playbook.


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